Tuesday, March 17, 2009

Get Your Band Canned

Vietti Vinyl, an innovative program created by the makers of Vietti Chili, a popular product that has been enjoyed in American households for years, has launched its 2009 campaign to promote emerging and established musical talent through collectible product labels and other grassroots marketing initiatives. Vietti produces 150,000 to 200,000 cans of chili per label run and with distribution in more than 30 states, the power of your music and branding has unique potential to reach new audiences!

In 2007/2008, the Vietti brand featured musical entertainers such as The Grascals, the Warren Brothers, Heartland, Restless Heart, John Corbett, Riders in the Sky, Cherryholmes, Nashville Star winner Chris Young, Aly Sutton, Tom Hambridge, Lucy Angel, the Isaacs, the Povertyneck Hillbillies, Alecia Nugent, and Pat Flynn.

In addition to the can branding music fans are able to download the artist’s music right from the Vietti Vinyl website and actually track the traffic and downloads. This is a new way to build a fan base, gain recognition, brand an artists career in new markets and introduce the band to a whole new demographic!

All artists and bands wishing to be considered for this campaign should submit a press kit and music sample to:

Vietti Vinyl Music Program
P.O. Box 23015
Nashville, TN 37202
(615) 777-6995 x30

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